Leisure Air Travel Abounds in Top Cities Survey

written by on June 3, 2014


Just in time for summer travel and family vacations, The Media Audit polled more than 8,000 respondents from 81 U.S. metro areas to determine the top U.S. cities for leisure air travel. Among those top cities with the highest percentage of domestic air travelers is Sarasota-Bradenton, Florida, where 15.9% of the metro area’s 18+ population […]

Are Voters Really Influenced by Political Signs?

written by on April 14, 2014


If you are a living and breathing human being in the U.S.A, then chances are you have noticed the very recent onslaught of political signs that are cropping up in your neighborhoods, near your schools and outside voting precincts, on vacant property and along busy streets and intersections everywhere within your cities.  While the presence […]

5 Ways to Grow Business in 2014

written by on January 8, 2014

Now that it’s the first week of January, we hope you have given some thought to how you are going to attain your business and revenue goals for the coming twelve months.  Whether you’re a seasoned veteran of media and consumer research, a new user, a media representative or advertiser, we have a few tips–or […]

An Interview with Retiring President Bob Jordan

written by on November 22, 2013


Founder and President of International Demographics After more than four successful decades as CEO of International Demographics, aka The Media Audit, Bob Jordan reflects on his accomplishments and industry challenges since starting the company in 1971. Jordan will retire at the end of this month at the age of 81.  COO Chad Ladner will be […]

Top Trending Real Estate Markets

written by on November 14, 2013

While the housing market is slowly making its comeback from the recession, a new nationwide study conducted by The Media Audit reveals the top ten markets in terms of year-over-year growth in the percentage of consumers planning purchases of a home. The study, conducted among more than 100,000 consumers age 18 and over in 80 […]

Welcome to our Corporate Blog

written by on November 7, 2013

Welcome to our newly launched corporate blog, an exciting online forum designed to share ideas, success stories, opportunities, as well as provide valuable resources for media and marketing professionals.  We hope that through our various blog posts you will learn new things about the many talented people who make up our company, as well as […]